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Entrepreneurship at the Core of the 3rd COALition capacity-buildingWorkshop

  • Writer: ΓΙΑΝΝΗΣ ΚΩΣΤΑΡΕΛΛΑΣ
    ΓΙΑΝΝΗΣ ΚΩΣΤΑΡΕΛΛΑΣ
  • Nov 29, 2024
  • 1 min read

Updated: Dec 2, 2024

The 3rd capacity-building workshop  in the COALition project, part of the Horizon Europe program was successfully conducted, at the University of Western Macedonia in Kozani on the afternoon of November 28, lead by Kinno.

🔍 Workshop Focus

The training session centered on key concepts of business strategy, with a focus on:

  • Analyzing the internal and external business environment.

  • Formulating strategies, as well as the processes of implementation, evaluation, and control.

  • Understanding and applying the Business Model, with an in-depth look at the Business Model Canvas (BMC).

  • Exploring fundamental principles of marketing, sales, and digital entrepreneurship.

🙏 Special Thanks

We would like to express our sincere gratitude to Assistant Professor Elpida Samara from the University of Western Macedonia for her invaluable contribution to the success of the seminar.

On behalf of COALition, the program introduction was delivered by Ilias Michailidis, a member of the Just Transition Institute  Greece.

🙌 A Warm Thank You to All Participants for Their Contribution to the Success of the Workshop!




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COALition Project - Horizon Europe

Grant Agreement #101087022

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This project is Funded by the European Union. However, views and opinions are those of the author(s) only and do not necessarily express those of the European Union or the European Research Executive Agency (REA). Neither the European Union nor the granting authority can be held responsible for them.

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